It is well known that results received by websites with high-quality web design and those with low-quality web design differ noticeably. An intelligently designed website will often have higher page views, lower bounce rates, higher conversion rates, and higher consumer engagement. On the other hand, a poorly designed product will almost always show a negative response across all of these indicators.

Here are some of the designing rules that every web designer should follow while designing websites:

Optimize The Graphics to Have Quick Page Load Timing

Learn how to select the best format for your graphics and minimize their file size as much as possible to get the most out of your graphics on your website. Even though more individuals are switching to broadband connections, many people use dial-up connections. Page load times brought on by the size of photo files can turn your potential clients away from a website, as many mobile networks only sometimes have speeds similar to that of broadband.

A general guideline for choosing the right file format is as follows: images with solid colors should be saved as GIFs and PNGs, whereas images with continuous colors, like photographs, should be saved as JPGs.

Designing Rules: Navigation

The website’s navigation system is one of the important elements because visitors can leave the page immediately without it. Some elements that should be considered when designing the navigation system include placement, style, technology (will it use JavaScript or CSS), usability, and online accessibility. Your navigation design must work without CSS because some browsers only support text.

Without the need to scroll down the page, any user can tell if a website has good navigation as soon as the page loads. It is crucial to keep things as simple and uncomplicated as possible because users may need clarification on a complex or unconventional design.

Designing Rules: Keep Your Design Simple and Clean

A web design is regarded as high quality if it is successful in terms of usability and aesthetic appeal. A web design that is clear and simple to grasp is more likely to get a high usability rating and be easy to browse. You risk distracting website users’ attention from the website’s main goal when there are too many website features and components on one page.

Additionally, even though it could be fantastic to develop a novel idea or interface design pattern for your website, you should ensure that the layout is simple for your visitors. People are accustomed to standard site features, interaction patterns, and web interfaces; therefore, if you want your design to stand out from the competition, you must make sure it is simple enough and easy to comprehend. Don’t be afraid to let your creativity go wild, but keep things simple.

Font Size

Despite the thousands of fonts available, you can only use a few (at least until major browsers fully support CSS3). The use of web-compatible fonts should be a top priority. If you don’t like web-safe fonts, consider executing an ever-improving web design that uses Cufon or sIFR.

Use the same font throughout the website. Make sure the paragraph text and the headings can be distinguished visually. Leave lots of white space, modify the line height, font size, and letter spacing, and utilize bullet points whenever possible to produce content that is simple to read and pleasant to skim.

One of the things that web designers could need to correct the most frequently is font sizes. Sometimes they reduce the font size to try to fit as much information as possible onto a web page. If possible, strive to keep the font sizes at or above 12 pixels, especially for paragraph material.

Flexible and Low-Maintenance design

A talented web designer makes sure a site can be easily updated or changed in the future when creating it. A skilled web designer may create websites that are simple to modify and don’t need much maintenance. Your work will be as modular as possible if you keep the style and structure separate.

Please be aware that the web design industry is still developing, and there is a fast pace of change. This concept should be kept in mind while you construct adaptable web designs. Contact our experts to know more.

Read more about how to use web designing rules for accessibility here.